We Care 4 'all' / SHE

WHAT IS A CALL ACTUALLY? A call on a doctor has two main things : CALL OPENING & CALL CLOSING. Many of the marketers do not concentrate on this. The time given towards a marketer solely depends on these two facts. General thought of many marketing people about a CALL is just Greeting a doctor and explaining the product / service with the tools they have. In my understanding such calls were proven ineffective👎 as it is one among many promotions the doctor is gonna see.  Those who have concentrated on the above given two facts has always made a place for themselves in the marketing industry 👍. Let us see what we can do about it..  CALL OPENING is always with greeting the doctor of course, as that's the basic thing to be done by anyone when we meet someone new, irrespective of their positions. But, after extending a warm greetings to the doctor marketers misses certain things, which has to be taken into prime consideration😕😕 due to which a prospect turn...

JUST 2 MINUTES...😕😕😕 When i was an amateur marketer, when i heard such replies from doctors, i was literally confused and didn't know many times what to brief the doctor in 2 minutes??.  It happened like at some places i have left without talking anything😓😓 as the doctor would had already called the patient in. During the thought process to break this ice, one fine day i utilized the given 2 minutes. I just thanked the doctor for the time given and asked an appointment with the doctor to discuss in detail. Waited, fixed my appointment with him and left the clinic handing over my business card.  The day went and on the next day morning during my reporting to my godfather, i was asked if the appointment fixing to be considered as a call and my answer was YES which he accepted after a small briefing about the call made.  During the following days did the same with many doctors and the day also came to me for meeting the doctor who was my first prospect with an app...

IN JUST TWO MINUTES...??????😟😟😟 When i was promoted to a position where i had to handle a team of marketers, i use to go on calling the doctors along with my teammates. [Calling is the terminology used for meeting the doctors and doing promotions.] So, when we get to call on a new doctor whom we haven't met earlier i will remain a spectator watching my team member making the call. Every time, every one, does this mistake of rushing up with their product / services to the doctor and where they miss out the most important two factors which to be carried with them forever their life. BODY LANGUAGE & ATTITUDE.   Well...  What these has got to do with marketing??😏😏😏 If this question comes to your mind, then it is the right time for you to understand that these two are the most important qualities a human should have at all times which shows Your Skill & Confidence level. To be precise YOUR STRENGTH.  💪💪💪 When a person misses the right opportunity the...

HEALTHCARE    - A word  that has a power of Attraction, Respect, Honesty and Hospitality.   One may think - How this word can be so powerful ? Is it real?  I would say - Oh yes it is and i don't know if you are from healthcare or any other industry but when a person claims as a Healthcare person, one can see the people responding to him / her with great respect irrespective of creed, power, financial status and what-so-ever a person may have to show themselves big.  When i joined Healthcare Marketing with a corporate hospital  at chennai  which is well known across the globe just because of its Managing Director's skills, it was a dream come true senario in my life. My Managing Director was THE BEST DOCTOR & PERSON who is & will be my godfather forever my life. A character whom cannot be forgotten or ignored in life. Whatever he taught me, out of his experience and learning is nailed in my brains. He taught me about HEALTHCARE ...

My experience was totally into MARKETING which started with   Promosales Banking product for a short period of time, a year and so... Then had a chance to get introduced with Concept Selling which is Promotion through an Insurance Company. The policies were so good that i personally would not refuse taking up one but it was pretty difficult to sell a single policy to a customer for a period of time. I was wondering why is it so difficult and why a person says " NO" to such benefits which were really good. Every individuals answers was "I have a policy and don't want anymore" .  Well it was direct selling which I was doing apart from the branding and advertisements done by my organization. I fix up appointments with people, go to their place, understand their economical situation and suggest a plan which was again a " NO" from many and " MAY BE LATER" from few. Had discussions with my boss, took them for appointments to close the lea...

A Product or a Service coming for public use have to introduce with millions of peoples so that their product or services been bought or utilized respectively. The manufacturer or the service provider invests money to provide this which he can multiply only be selling their product / service which are known facts. There are certain companies which are successful and some are not. This i would say, it is solely because of the market penetration of the product / service. In simple words it depends on the MARKETING of the product / service. MARKETING is always divided into two : SELLING & PROMOTION. Selling is determined for products where the number of products sold out identically shows the strength of marketing. Promotion is the terminology for services where the number of people utilizing the services determines the strength of marketing. Let us take a quick look at the industries coming under Selling & Promotion Selling : FMCG, Electronics & Electricals, Hom...